Sample deliverable
What a Free Customer Path Review Actually Looks Like
Below is the format every prospect receives after submitting the Free Customer Path Review form. Sample format — not a real client.
Sample format.Fictional business used to illustrate structure. No real client information.
Business type example
Independent roofing contractor in Laval. 8 years in business. 2-truck operation. Mostly residential repair and full re-roof. Currently relying on word-of-mouth and a Facebook page.
What is working
- Strong reputation locally — repeat customers and referrals
- Clear pricing model the owner can explain in plain language
- Photos of completed jobs already exist (Facebook + phone)
Where the website may be leaking trust and action
- — No website. Facebook page only. Prospects searching on Google find nothing.
- — No clear service area. Customers can't tell if you cover their neighborhood.
- — No structured quote intake. Every lead becomes phone tag.
- — No mobile click-to-call. 80% of traffic on roofing keywords is mobile.
- — No proof section. Licensing, insurance, and before/afters are invisible online.
Recommended build option
Standard Build — from C$2,500
5-page customer path build. Smart quote intake with photo upload. Service area + trust sections built in. Designed to make ad spend or organic traffic actually convert.
Suggested page structure
- 1. Home — hero, services overview, service area, trust, quote CTA
- 2. Services — roof repair, full re-roof, emergency, gutters
- 3. Service area — neighborhoods and cities covered
- 4. About / Why us — licensing, insurance, photos, process
- 5. Quote & Booking — smart intake with photo upload
Suggested CTA path
Primary: Request a free roof quote. Secondary: click-to-call sticky on mobile. Confirmation message + lead email immediately after submission.
Suggested form / intake path
Multi-step form: project type → address / neighborhood → photo upload (optional) → contact info. Reduces friction, gives you everything needed to quote without phone tag.
Estimated package range
C$2,500 – C$3,200 one-time depending on bilingual scope and number of service pages. C$1,250 deposit to start. Balance before final publishing.
Next step
Reply to the plan email to confirm scope. We send a fixed quote and start date. Launch speed depends on scope, assets, approvals, and domain access — LeadLayer AI keeps the process lean and moves toward the fastest clean launch possible once the deposit and required materials are ready.
Want a plan like this for your business?
Free. Takes 2 minutes. No call required.
People are finding your business. Are they contacting you?
We fix the path from attention to action. Send your website, Google profile, Instagram, or business name — we'll review where people may be slipping between finding you and contacting you.
Free. Practical. No call required. One-time build, no long-term monthly contract.