Legal

Privacy Policy

Last updated: May 31, 2026

This Privacy Policy explains how LeadLayer AI ("LeadLayer AI", "we", "us", or "our") collects, uses, and protects information when you visit https://leadlayerai.com (the "website") or interact with our services. We are a Canadian small business based in Quebec serving clients across Montreal, Laval, Quebec City, and the rest of Canada.

Who we are

Privacy Officer

LeadLayer AI Privacy Officer — hello@leadlayerai.com. You can reach out with any question about your personal information, including to access, correct, or request deletion of it.

Information we collect

When you visit the website or contact us, we may collect:

  • Name, email address, and phone number
  • Company or business name and website URL
  • Project details, goals, budget, timeline, and other form answers
  • Messages you send to us through forms, email, or phone
  • Analytics data such as pages visited, clicks, scrolls, time on page, and session behavior
  • Device and browser data such as browser type, operating system, screen size, language, and approximate location based on IP
  • Referral and source information such as the page that referred you, UTM parameters, and search or ad campaign data

Why we collect it

We use the information above to:

  • Respond to inquiries and questions
  • Create free website plans and recommendations
  • Prepare and send quotes and proposals
  • Deliver and support our website services
  • Improve the website, content, and user experience
  • Measure marketing and advertising performance
  • Prevent spam, abuse, and fraud
  • Communicate with leads and clients about their projects

Tools and third-party services we use

We use the following third-party tools to operate, measure, and improve the website:

  • Google Analytics 4 — website traffic and conversion measurement
  • Google Ads — advertising performance, conversion tracking, and remarketing
  • Microsoft Clarity — anonymized behavioral analytics
  • Google Business Profile — public business listing and reviews
  • Form, lead routing, email, hosting, and backend tools used to operate the website and manage incoming requests

Behavioral analytics (Microsoft Clarity)

We use Microsoft Clarity to better understand how visitors interact with our website. Clarity may record anonymized session activity such as clicks, scrolls, mouse movement, and general session behavior. Sensitive form fields are masked where possible, and we do not use Clarity to identify individual visitors. For more information, see Microsoft's privacy documentation.

Cookies and similar technologies

Google Analytics, Microsoft Clarity, and similar services may use cookies or comparable technologies to measure traffic, conversions, and behavior. Non-essential analytics and marketing tools only load after you opt in through the consent banner on this site. You can change your choice at any time by clearing your browser's local storage for this site.

Cross-border data transfers

Some of the tools we use — for example Google and Microsoft — may process or store information outside of Quebec or Canada, including in the United States. By using the website and accepting the consent banner, you understand that this data may be subject to the laws of those foreign jurisdictions.

How we share information

We do not sell your personal information. We may share limited information with trusted service providers and tools that help us operate the website, run analytics, deliver advertising, manage leads, send email, host the site, and run our business. These providers are only permitted to use your information to perform services for us.

We may also disclose information if required by law, to protect our rights, or to prevent fraud or abuse.

How long we keep information

We keep personal information only as long as needed for the purposes described in this policy, to provide our services, and to meet legal, accounting, or reporting requirements. Unconverted inquiries are kept for a reasonable follow-up period and then archived or deleted.

Commercial email and unsubscribe (CASL)

In line with Canada's Anti-Spam Legislation (CASL), any commercial email sent by LeadLayer AI clearly identifies our business, provides our contact information, and includes a simple way to unsubscribe. You can unsubscribe at any time using the unsubscribe link in our emails or by writing to hello@leadlayerai.com. Requests are actioned promptly.

Your choices and rights

You can contact us at any time to request access to, correction of, or deletion of the personal information we hold about you, where applicable under Quebec's Law 25 and Canadian privacy laws. To make a request, email hello@leadlayerai.com.

Security

We take reasonable steps to protect information submitted through the website. No method of transmission or storage is 100% secure, but access to submitted information is restricted to authorized team members and service providers.

Children

The website is not directed to children. We do not knowingly collect personal information from children.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page.

General information notice

This policy is provided for general information only and is not legal advice. For questions about how it applies to your situation, please consult a qualified professional.

Contact

Questions about this policy or your information: hello@leadlayerai.com · (438) 500-6888